My Viral STOCK Method: An Easy Way to Fill Stockings Without Buying Random Stuff

Sep 26

3 min read

If you’ve ever stood in the shops in December throwing random tiny toys, lip balms and packets of lollies into your trolley because you suddenly realised you still need to fill the Christmas stockings, this is for you. My viral stocking filler series is back for 2026 and it's your cheat code to becoming Best Gift Giver. I created this formula on how to fill a stocking, so there is no naff, no crap and no going over budget (guilty!).

So, what is it? For years, my STOCK method has been a saving grace for the silly season and now, 1.6M+ (and counting) if you agree. In this blog, I'm breaking down the formula, but if you'd prefer to watch me yap all about it, you can do so HERE.

Let's get into it...

S is for Sweet or Savoury (Put two in a stocking):

Starting out with the obvious - a couple of treats for Christmas morning. Originally, this was strictly sweet treats, but after a few years of refining my formula, I realised not everyone has as big of a sweet tooth as me (ha). My family tradition is a mandarin and gold chocolate coins. Don't ask me why, mainly because I don't really know (I guess we put it down to one of my MANY Christmas quirks), but you can stick to the snacks they love or spice it up with something new or Christmas themed.

T is for Toiletries:

I know what you're thinking: BORING, who would possibly be excited about getting toiletries for Christmas - it's as bad as getting socks and jocks for the 9th year in a row. Bare with me here, though. There are SO many fun items but if you're really unsure, you can head to their bathroom, check out what they're using or running low on, and buy that. Or, upgrade it with a boujee version. Last year, I got my mother in law an Aesop moisturiser instead of her trusty Vaseline. She was over the moon and now I think I've set the bar too high (help).

O is for Occupy:

The great thing about this category is that it's completely open ended and can be customised to the person you're gifting. They may be into reading, outdoors, tech, cooking, activities, sports, games etc etc - the list goes on. The ability to tailor to the their interests is key to making your stocking feel personalised and considered. In each edition of this series, I give a whole heap of suggestions - so make sure to check them out for inspiration.

C is for Craft:

You may not believe me, but I am convinced everyone has a little creativity in them, you just have to find the right craft to bring it out. For all the middle aged and millennial men (yes, I'm looking at you Mr Weids), an open mind and some encouragement can produce one of the most memorable activities.

K is for Keepsake:

This is another category that can be tailored to the person you're gifting. It elevates the stocking to feel sentimental, not just a tick and flick Christmas job. And, if you're running low on budget, it's the most flexible category to allow for a more affordable option. One of my faves for this is taking some polaroid pics and tying them up with some ribbon. If it's your significant other, you can even make them spicy ;).

I hope you're feeling excited to create some beautiful stockings this Christmas. Of course, the STOCK formula can help do this, but if you've got your own tried and true method, stick to it - I wouldn't want to lead you astray! After all, the magic of Christmas comes from how you celebrate and all the special traditions that've been created and passed down.

For more gifting inspiration, check out my 2026 Stocking Filler Series using the STOCK formula: